Kajaani-based outdoor and indoor advertising family company Imagon Oy welcomes Jari Partanen to its team. Jari will assume his new role as Sales Director on May 2, 2024.
Bringing with him extensive expertise in sales management and experiential marketing, Jari Partanen is transitioning back to Imagon from Lappset Group’s subsidiary, Fantasia Works, where he held the position of Sales Director, contributing to Lappset’s theme park business in
various sales and managerial roles for 10 years. Jari has previously worked at Imagon with both sales and marketing.
– Jari’s return is fantastic news for us, says Mikko Okkonen, CEO of Imagon. – His experience, passion for the industry, and dedication to customer service will help us grow and serve our customers in new ways. Jari will be working from Kuopio in Eastern Finland, covering the entire market in Finland.
Commenting on his new role, Jari stated, – I am excited to return and contribute to the growth of Imagon’s domestic business. I see opportunities in this company, which has a long history, to expand into new areas. Particularly, in how we can leverage our extensive and diverse machinery fleet not only for illuminated advertisements, signage, and in-store marketing but also in unique customer productions.
For further information and interview requests, please contact:
Mikko Okkonen, CEO, Imagon, mikko.okkonen@imagon.com, phone: +358 40 300 4087
Jari Partanen, Sales Director, Imagon, jari.partanen@imagon.com, phone: +358 40 300 4040
You can download Jari’s image and Imagon logos here.

